Vittoria Coffee has collaborated with six Australian designers on its annual coffee cup series, with Macgraw signing on for its seventh year.
The 2022 lineup includes Alice McCall, Iordanes Spyridongogos, MacGraw, Venroy, We Are Kindred and Rachel Gilbert.
The ceramic cups start at $69 and will be available online at Vittoria from July, while takeaway cups will be stocked at participating cafes and foodservice outlets nationwide..
For Beth Macgraw, who has partnered with Vittoria for seven years, the latest design aimed to transport their audience “to an idyllic place, a place of beauty and optimism, completely immersed in the colours of nature."
“Our Porcelain collection and print takes cues from the past and looks to the future with unbridled optimism," she said.
We Are Kindred is also one of the original designers from the first fashion series.
"[The range is] crafted with love and inspired by all blooms, especially our favourite Forget-Me-Not flower, these designs symbolise a connection that is deeper than all challenges and measures of tim," director Elizabeth Renkert said.
"Both of our cup designs are reminiscent of the interior textiles we grew up surrounded by. Muted greens, blush, Taupe and Ivory ensure these prints are timeless works of art that will be relevant for seasons to come."

