Lorna Jane has taken to social media to address the latest controversy hitting its brand.
The activewear giant has hit back at reports a former employee was bullied and underpaid during her employ.
The article, published in Courier Mail, claims the staff member was bullied by co-founder Bill Clarkson and paid just $150 for modelling work.
It comes in the wake of litigation and poor press against the brand.
However, Lorna Jane has fought back against the latest claim in a post on social media.
In a lengthy statement underneath the original post, Lorna Jane garnered significant support for its defence.
It is published in full here:
Given Lorna Jane wasn't approached for comment or our opinion on this article, we felt it appropriate to set the record straight here.
Vanessa was a personal trainer at a gym owned by Lorna Jane more than ten years ago and at that time aspired to be a model. Despite having no experience as a model, Lorna agreed to feature her in some catalogues to give her a break and try to help her in her dream of becoming a model.
Despite featuring Vanessa purely to help her out, she was still paid for her work and was extremely excited and grateful for both the opportunity and money paid to her. Lorna Jane was just a small business at the time, however being a model for the brand was still extremely beneficial to a model's portfolio.
It's very upsetting that ten years later Vanessa has chosen to write this article, which we see as nothing more than an attack by an opportunist trying to benefit from Lorna's success. Lorna Jane has never been contacted by Vanessa, nor were any concerns raised by her during her time working with Lorna and Bill.
We wish Vanessa every success as a journalist and truly hope she realises that women need to support each other rather than tearing each other down.
All the best in active living.