Pip Edwards has just designed a capsule for Ksubi, which will be the first range she’s made for the brand with her name on it.
The range is called ‘The Edwards Edit’ – a four-piece denim collection that pushes the streetwear label into a revival era of the low-rise and skinny jeans.
Edwards was appointed as creative director at Ksubi in 2024 following her official step-down from P.E Nation, the brand she co-founded in 2016. Since her return to Ksubi, where she once worked in various capacities in the brand’s formative years, she has led the charge on Ksubi's seasonal women’s collections and special projects.
According to Ksubi, the new denim range is inspired by early-2000s New York nightlife, the indie sleaze era, and Ksubi’s infamous Baddies nightclub. The capsule includes three low-rise silhouettes – the Moss Skinny Jean, Dropout Baggy Jean, and Soho Lo Bootcut Jean plus an oversized Mercer Blue denim jacket with high collar and power shoulders.
Each style is cut in Mercer Blue – a vintage-like stonewash with wear patterns and heavy grinding.
A campaign for the range was shot by New York-based photographer Ben Watts, capturing a New York night out.
“With The Edwards Edit, I wanted to push low-rise denim into bold, unexpected territory,” Edwards said. “It’s gritty, unapologetic, and rooted in the energy of the city that never sleeps – the kind of attitude that defines Ksubi.”
Ksubi CEO Craig King added that after spending the last four months in New York – where the brand has a flagship store – “the single biggest call out in women’s denim was the ‘low-rise’.
“Unsurprisingly, Pip is all over it,” he said.
The collection is available from December 4, 2025 via Ksubi online and Ksubi stores in New York, Los Angeles, Miami, Chicago, Sydney and Melbourne.