Bonds has launched its latest campaign 'The Classics' to celebrate its centennial anniversary.
Former brand ambassadors have come together to showcase the range of classic underwear styles at the forefront of the campaign.
The bikini, boyleg, chesty, tube bra, guy front, sloppy, trackie, keenie, cottontail all feature alongside the brand's newest style, the hot shortie.
Miranda Kerr, Sarah Stephens, Ruby Rose, Elyse Taylor, Rachael Taylor, Samara Weaving, Jack Vanderhart and Kelly Gale have jumped on board to endorse the collection.
#Bonds100 is the being utilised by the brand across various social media platforms.
Bonds currently operates 45 stores nationally and is stocked in major retailers including Big W, Harris Scarfe, David Jones, Target, Myer, Best & Less, Coles and Woolworths.
The brand is also stocked internationally in the UK, North America and Asia.
Bonds was founded in 1915 by George Bond as a hoisery distributor and manufacturer.