Kendall Jenner has been revealed as the face of Ksubi's fall 2019 collection.
The campaign went live to Jenner’s 112 million followers last Tuesday, resulting in nearly four million interactions to date.
The campaign will continue to be posted on Jenner’s Instagram, as well as Ksubi’s in coming days.
The campaign will be rolled out from this week with further executions in Ksubi stores, digital and online.
Ksubi CEO Craig King said Jenner has been on the brand's vision board for many seasons before their collaboration.
'If you were to look at any one of our last few seasonal mood boards, you'd find a disproportionate number of shots of Kendall. She's a key muse for Ksubi."