New Zealand maternity lingerie brand Hotmilk will celebrate its 10th anniversary with the launch of of two new product categories.
In the coming weeks it will introduce activewear and J cup bras to its global offering across New Zealand, Australia, UK, US and Europe.
In addition it will also run 10 days of giveaways through its social media handles with prizes amassing $10,000.
The company's co-founder Ange Sloan said that she is thrilled by the success of the brand over a decade which has forged strong retail and distribution partnerships overseas.
“If I could think of one thing that has given me the greatest reward in creating Hotmilk, it would have to be all the fabulous retailers around the globe that believed in us and all the mothers and women of the world who take the time to tell us how divine it makes them feel and the confidence it delivers in having the choice of fashion forward nursing lingerie.
“That’s empowering for us all”.
Hotmilk is currently stocked in around 47 countries in over 800 retail stores including boutique and department.