H&M has confirmed Auckland's largest shopping centre, Sylvia Park, as the site of its first New Zealand store.
Kiwi Property CEO Chris Gudgeon said said the location will offer H&M a prime channel for traffic.
"Sylvia Park is a great opportunity for H&M to reach more than 700,000 Aucklanders within a 15 minute drive, with convenient access also available by train and bus."
Gudgeon hinted further global players could be next on the cards.
"Earlier this year we announced a potential expansion of the centre in response to the waiting list of retailers seeking stores.
"A range of exciting options are currently under consideration, including the addition of further new interna tional retailers, more specialty retail stores, department stores and additional customer parking."
Kiwi Property will invest $7.7 million to accommodate H&M and upgrade adjacent mall areas.
H&M announced its intention to expand into the New Zealand market earlier this year.
It is understood further openings could be on the horizon.