Rock royalty and Sunglass Hut global ambassador Georgia May Jagger cruised into Sydney earlier this week to launch the return of the Sunglass Hut Floating Pop-Up Store in style.
As part of the official launch celebration Jagger hosted an exclusive event on the floating store, moored at Farm Cove in Sydney Harbour, on Wednesday November 14.
Guests, including celebrities Pip Edwards, Angus Stone, Tom Williams, Bella Hunter, designers Bec Cooper and Bridget Yorston from Bec & Bridge and Alexandra and Genevieve Smart from Ginger & Smart, snacked on canapes such as chicken saltimbocco and tomato and oregano polenta, complemented by cocktails such as Honey Colada, Ginger & Apple Daiquiri, and Blueberry & Watermelon Caiprioska.
Key fashion and media teams from magazines Vogue, Harpers Bazaar, Marie Claire, Madison, Instyle, Shop Til You Drop, Grazia, Famous, OK! Magazine and WHO, also attended.
The unique retail concept will run in Sydney until November 18, offering customers the opportunity to shop exclusive product with full 360 degree water views, and enjoy the alfresco shaded lounges and beats playing courtesy of the on deck DJ.
World exclusive styles available for purchase include the Dolce and Gabbana Sicilian Baroque Luxury edition; vintage pieces from Persol and Ray-Ban; and a pair of 21 carat Tiffany and Co. sunglasses adorned with yellow diamonds for approximately $21,000. These products are not expected be available for release outside Australia until February 2013.
Sunglass Hut is the largest sunglass specialty retailer in the world with more than 2,000 retail locations. Sunglass Hut stores are located throughout the United States, Canada, the Caribbean, Europe, Australia, New Zealand, India, Hong Kong, Singapore, Middle East and South Africa.
To view images from this event haed to Ragtrader's Facebook page.