Australian swimwear brand Skwosh has revealed that it saw revenue go up 400% from FY 2017 following the success of its SS18 Tropicana Australiana collection.
Skwosh also revealed that the average basket size for transactions had risen by 89% over the past 12 months.
The most popular style from the SS18 collection was the 'Mr Cocky' shorts.
The shorts sold more x2.5 as much product as any other style after Ed Sheeran was seen wearing them earlier this year.
Skwosh also saw sales for its 'Bravo Avocado' shorts increase by 40% after Karl Stefanovic posted a photo of the shorts on Instagram.
On the back of this success, the brand has revealed that it has launched its fifth collection, a new Euro summer range hand designed by Skowsh creative director, Jack 'Stubby' Turner.
The new collection will retail at $79 and features trunks available in six styles including a new take on some of the brand's previous styles such as Flamin' Flamingo and will include size ranges from S-XL.
