David Jones has added NikeSkims to its offering, tapping into the booming collaboration between the major sporting brand and celebrity-turned-entrepreneur Kim Kardashian.
Now available online and at its Elizabeth Street Flagship, NikeSkims was launched in early 2025 in the United States, with plans then already underway to scale the partnership globally. The activewear brand is being sold through Nike and Skims channels, and is being rolled out into wholesale partnerships as well.
“We’re delighted to welcome NikeSkims and continue bringing our customers access to some of the world’s most exciting and culturally relevant brands,” David Jones executive GM of womenswear, footwear, accessories and beauty, Bridget Veals, said.
“As customers increasingly seek versatility from their wardrobes, NikeSkims delivers performance, innovation and style that celebrates every version of athleticism."
In early 2026, NikeSkims expanded its categories into footwear, scaling the brand as a head-to-toe business.
The ranges sold through David Jones include sports bras, leggings, tanks, biker shorts and relaxed separates. The range is available in sizes XXS to 3XL.
“David Jones is an important partner for NikeSkims as we continue to grow the brand globally,” Skims co-founder and CEO Jens Grede said.
“Australia has been a strong market for the NikeSkims brand, and launching with David Jones allows us to reach even more customers through one of the country’s leading retailers.”
As well as David Jones online, NikeSkims will also be offered through the mobile app and in-store on Level 4 at the David Jones Elizabeth Street Flagship.