Cotton On has opened its biggest store in Australia, measuring at over 1600 square metres.
The site is located in Queen Street, Brisbane and is split over two levels.
The store houses Cotton On, Cotton On Body, Cotton On Kids and Rubi Shoes.
A range of weekend activations have been scheduled to mark the launch.
Jungle Giants will be performing an in-store DJ set on Saturday, along with a pop-up coffee station featuring Cotton On Foundation Mannya Trading Co coffee.
There will also be a t-shirt customisation station, which allows customers to put their name on a Cotton On tee.
The store will also host spot prizes, giveaways and discounts on both Saturday and Sunday.
Cotton On recently opened its biggest kidswear store in Geelong, Melbourne.