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Australian online marketplace Articore has stabilised revenue declines as part of a turnaround strategy.

The owner of Redbubble and TeePublic has reported marketplace revenue of $138.4 million for the December quarter, down 3.2 per cent year on year, an improvement on the 6.6 per cent decline recorded in the September quarter. For the half year, marketplace revenue fell 4.5 per cent to $220.3 million, compared with an 11.5 per cent decline in the prior corresponding period.

Gross profit for the half rose 6 per cent to $107.5 million, driven by supply chain efficiencies and new artist account fees. Gross margin expanded to 48.8 per cent, up 480 basis points year on year.

Gross profit after paid acquisition increased 8.9 per cent to $60.9 million for the half, reflecting both higher gross profit and improved efficiency in paid marketing. GPAPA margin increased to 27.6 per cent, up 340 basis points.

Group chief executive and managing director Vivek Kumar said the results demonstrated progress against the company’s turnaround plan.

“Over the half, the Group delivered clear progress against our turnaround strategy,” Kumar said. “Marketplace revenue trajectory continued to improve, down 4.5 per cent this half versus an 11.5 per cent decline in 1HFY25, alongside strong margin expansion and an 8.9 per cent increase in gross profit after paid acquisition.”

He said the performance reflected changes in how the business operates rather than short-term cost cutting. “These results reflect disciplined execution and a structural step-change in the way we operate,” Kumar said. “As we enter 2026, we are confident we can build on the strength and momentum generated this half.”

Articore will release its full 1HFY26 results on 19 February 2026.

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