RMK Shoes has released a fresh autumn/winter campaign for 2013, featuring a novel three-tiered concept.
The new campaign again stars model Anja Konstantinova as the face of the brand and has been shot by three of Australia’s best-known photographers, Darren McDonald, Byron Spencer and Akila Berjaoui.
The campaign in split into three parts – with each photographer shooting one of the three themes from the collection: Man-Tailored (McDonald), Glam-Rock (Spencer) and Boudoir (Berjaoui).
All three photography collections can
be viewed in RMK’s new digital magazine, aptly titled
'Three'.
Extras from the campaign also include interviews and
behind-the-scenes photos of the three photographers by fashion
blogger Margaret Zhang of Shine by Three.
To view photos from the 'Three by RMK' campaign go to ragtrader.com.au's Facebook page.