Blog advertising community Nuffnang Australia will soon host an inaugural conference, featuring some of the country's top fashion talent, including international fashion journalist Patty Huntington, Sarah Gale of The Iconic, and stylist Philip Boon.
The Fashionopolis event, on May 12 at Thousand Pound Bend in Melbourne, will be the first of its kind to be held in Australia.
The event aims to provide extensive networking opportunities for bloggers and brands and to create a platform for brands to connect with high-profile, local fashion and beauty bloggers.
The list of high profile speakers – in addition to Patty Huntington, The Iconic's Sarah Gale, and stylist Philip Boon – will also include David Krupp of Nuffnang Australia, designer Jenny Bannister and Phoebe Montague, editor of Melbourne-based fashion blog ‘Lady Melbourne.
Kyra Pybus of Pybus PR and Amber Venz, president of rewardStyle – a monetisation platform for top tier fashion, beauty and lifestyle bloggers around the world – will also contribute.
The event will also play host to Fashion Torque, Australia’s only live fashion chat show established by Philip Boon and Jenny Bannister in 2010, at which industry stalwarts Patty Huntington and Sarah Gale will be guests.
Nuffnang Australia country manager David Krupp said the debut of this type of conference in Australia signals the start of an era.
“Fashion blogging is on the rise. In the last three years the fashion blogging community is one of Nuffnang's fastest growing segments in terms of growth in blogger numbers and one of the most in demand from advertisers. With its popularity comes signs the industry is maturing – the fashion blogging community is likely to be the strongest category in Australia in the not too distant future,” he said.
Krupp added that in addition to the education component, brands looking to expose their products and services to a targeted audience with potential executions pre, at and post event, can contact the company for integration opportunities.
For more information or to purchase tickets to Nuffnang Fashionopolis, please click here.