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Australian-owned luggage brand July has launched a new eCommerce platform dedicated to New Zealand/Aotearoa.

The new website will sell its core range of luggage, travel bags and accessories, and it follows the brand's eCommerce expansion into the USA in mid-2021.

“We have a great affinity for our friends across the Tasman Sea and are really excited to bring July over here, with all the features we’re known and loved for back home - great products, lifetime warranties and free shipping,” co-founder Athan Didaskalou said.

July was launched in 2019 by Didaskalou and Richard Li following research around the luggage market. The pair launched the brand with a single product drop, the July Carry On.

The case features an ejectable battery to charge phones and laptops, 100% German polycarbonate shell and a lifetime warranty. 

Since launch, the range has expanded to include multiple suitcases and accessories, all designed in Melbourne.

The brand has four retail stores across Melbourne and Sydney.

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