What do Asos, General Pants and two menswear brands have to do with one another?
Online retailer Asos has secured two Australian menswear brands to its stable.
Arvust and St&ard will now be available to purchase on the international platform.
The brands were previously available exclusively at General Pants.
Asos menswear executive Richard Thornton said the etailer would continue to support Australian brands.
"We are delighted to now range Arvust and St&ard on ASOS.
"Both Brands tick different boxes yet seem to work so effortlessly with each other.
"The philosophies of Arvust and St&ard are very similar to that of ASOS and we feel that the effortlessly laid back Australian style and design really compliments our customers attitude.”
Arvust is a streetwear brand with a focus on vintage prints and heritage silhouettes, while St&ard is a fashion-forward label with exaggerated silhouettes and detailing.