Just two months ago, the co-founders of fashion brand LMND thought the business wouldn't survive.
Launched in 2018 through a boutique in Bondi, LMND enjoyed strong trade under the guidance of Ana Escobar and Justin Levy.
However with the recent pandemic forcing them to shutter its doors, there was a moment of nervousness.
"I have to say it felt like going through grieving," Escobar said.
"The first week I thought our little brand was done, the second week I started to think potential and solution and a day later we were offering our customers three hour delivery.
"And this was it. Just what our customer needed."
The pair have created The Post Edit, a boutique delivery service connecting brands and customers door-to-door.
The service offers three hour delivery for brands, with fashion trained delivery drivers.
"We have seen incredible engagement, increase in repeat purchases and 'tell a friend'," Escobar said.
"It shows how important it is to understand your customer and be there when they really need you, and that's what we are about.
"We have experienced good online growth but most importantly our customers are there, they are connected, they love the brand and they are supporting our business like it was their own."