Amazon Australia is encouraging Australians to thank their delivery drivers, following a year of significantly increased eCommerce.
Whether it’s shown through a card, gift, creative surprise, or a ‘thank you’ on social media, Amazon Australia is asking Aussies to take a moment to say #ThankYouDeliveryDriver to acknowledge these front-line workers who have helped facilitate the eCommerce boom this year.
According to research conducted on behalf of Amazon, 51% of Aussies benefited this year from the convenience of having goods delivered and 26% said online shopping enabled them to purchase everyday essentials without risk to their health.
Amazon Australia director of operations Craig Fuller said that it was especially important to thank the front-line delivery drivers this year.
"This year has taught us the importance of pausing and thanking those doing essential work.
"2020 has been a busy year for delivery drivers across Australia who have gone the extra mile to keep up with the increased volume and frequency of deliveries.
"Delivery drivers – like the packages they transport – are all different, but the one consistent thread that ties them together is their commitment to deliver for customers.
"As this festive period will no doubt be busier than ever for deliveries, we want to remind and encourage customers to thank their delivery drivers and recognise those who are essential in ensuring customers receive their orders at home," he said.
To kick-start the delivery driver appreciation, Amazon surprised some of its unsuspecting drivers with a thank you surprise and gift.
Australia Post driver Sean Higgs was one of those to be surprised.
"I was completely shocked to have this surprise from Amazon Australia," he said.
"I was just going about my day as I usually do, so it was the last thing I expected!
"However, this special ‘thank you’ gave me a boost of happiness that was very welcome during this busy time.
"While it’s been a tough year for everyone, one of the joys of my job is seeing customers’ smiles as I deliver a special package they’ve been waiting for, so it’s rewarding to know we’re appreciated.
"A little thanks goes a long way," he said.