Australian designer label Alice McCall is set to open its first ever sale pop-up this week, catering to demand from its customers.
Following a series of successful warehouse sale pop-ups in Sydney, Melbourne and Brisbane this year, the Westfield Warringah Mall destination will deliver previous season Alice McCall styles at dramatically reduced prices.
With all pricing under $150 and new styles arriving regularly, the store will allow customers to shop the brand on sale, seven days a week.
Alice McCall GM Nicole Macey said the destination will retain its premium interiors, with gold fixures, marble surfaces and plush pastel furniture.
"Keeping up with the demand for our warehouse sales has kept us busy this year.
"To minimise our resources producing these, yet be able to provide our customers with a Sale Pop-Up they can shop regularly, makes a lot of sense to us as a business.
"We can appreciate that not every customer covets the most wanted new season styles, so our Warringah store will now cater to sale shoppers who are happy to travel that little bit further to secure an incredible price on past season collections."
On offer at the site will be dresses, gowns, playsuits, jumpsuits, separates, knitwear, denim, accessories and more.
It will open from 9am on Thursday, August 29.