Pepe has eyes for Oz

NATIONAL: European denim brand Pepe Jeans has launched its eyewear collection in Australia. The London-headquartered label first inked a licensing agreement with Mondottica to design and distribute an optical and sunglasses range in April 2007. The license covered key markets across Europe, Asia, the Middle East, Oceania and Latin America.

Priced at $129, the debut Australian collection would include a range of trend-driven styles such as aviators and oversized frames in a palette of acid brights and animal prints.