NATIONAL: Life and activewear brand Running Bare has joined competitor Champion in adopting a new face for the label.
The Sydney-headquartered brand has appointed actress Holly Brisley as its new brand ambassador in a move that echoes that of Champion, which anointed rugby league stars Willie Mason and Mat Rogers in similar roles.
It is understood the actress, best known for her role in Australian soap Home and Away, will help the brand increase its market share as part of its 25th birthday celebrations.
The brand is stocked in Rebel Sports stores nationally.