PERTH: Rip Curl has acquired 15 Perth-based stores as part of efforts to capitalise on Western Australia's “exciting future”.
The Torquay-headquartered surf company revealed it has bought nine 'Wave' surf stores, two 'City Surf' stores and four 'Cite' streetwear stores.
Rip Curl Asia Pacific CEO Steven Kay said he hopes to build on Wave's 25-year history, overseen thus far by Wave founders Chris and Vicki Prastidis.
“Perth is the gateway to one of the great surfing and youth markets in Australia and Rip Curl want to put more effort into the region,” Kay said.
“Chris and Vicki have some excellent staff on the team all of whom we look forward to working with, alongside our own retail people.”
Rip Curl is a privately owned wholesale and retail business with major offices in the US, Europe, Indonesia, South Africa and Brazil. Product produced by the company includes swimwear, surfwear, sportswear, watches, bags and other accessories.