SYDNEY: Shirt retailer 3 Wise Men has experienced a boom in its e-tail division, reporting a 300 per cent sales growth over the past twelve months.
The online store now represents 24 per cent of the brand's business in Australia. It offers men's 100 per cent cotton business shirts, 100 per cent silk ties, leather belts, cufflinks, satchels and wallets.
Owner Richard Miles said he intends to double the amount of shirts on the website to over 200 styles.
Last month the brand opened its second Sydney store, in the new MidCity centre. It opened its first store in Oxford Street Paddington in 2008.
Created by three friends, the 3 Wise Men website was recently voted one of GQ magazine's top five favourite websites. The site offers delivery of goods within three days of order across Australia.