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Foot Locker Australia has launched its first ever eCommerce store.

The new Foot Locker site is open to customers nationwide, including those in regional areas, to shop 24 hours a day, 7 days a week.

The platform will house sneakers, apparel and accessories from premium brands including Jordan, Nike, adidas, Puma, Asics and Converse.

Foot Locker VP GM Asia Pacific Natalie Ellis anticipates that the online store will further fuel the rise of sneaker culture in Australia.

“We’re excited to expand into the online space and give our customers the opportunity to access our full range of product from anywhere in Australia."

Consumers will also have access to the full range of House of Hoops, a-standard, Puma Lab and Converse Prime product that has previously only been available for purchase within flagship stores.

The e-store allows free returns anywhere in Australia, free delivery nationally for orders over $150 and has a selection of more than a thousand products, with new products added weekly.

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