• Ruby Smallbone: Sold on Estile.com.
    Ruby Smallbone: Sold on Estile.com.

An Australian exclusive designer sale website has revamped its offering to give its suppliers a more competitive edge.

Niche online clearance outlet Estile.com features established Australian and international brands plus hand selected items from up-and-coming designers at up to 80 per cent off the recommended retail price.

The business, which has celebrated growth of 40 per cent in the past 12 months, has now launched a new website to better serve its suppliers, including a complete design and function overhaul.

Estile.com co-director Kelly Gaunt said the new and improved site was constructed to cater to member demands, including product imagery which has tripled in size, coupon codes to further enhance member savings and an increased focus on site content.

Estile.com co-director Brett Gaunt also revealed that the fresh offering not only benefits brand partners, but is also the start of a larger expansion strategy in the pipeline.

"The new look Estile.com allows us to offer our supply partners premium branding space to not only support the sale itself but also increase overall brand awareness to our frequent visitors,” he said.

“In addition to loving the big brands, our members have always told us that they enjoy discovering new, and, up-and-coming brands on Estile so we believe the increased brand exposure for our supply partners creates real value. The new look and function also plays a big part in our expansion into home wares and beauty.”

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