The founder of iconic retail chain Mimco has manned up.
Amanda Briskin-Rettig has made her first venture into the men's fashion space.
Briskin-Rettig launched luxury leather label A-ESQUE 12 months ago for the women's market.
The designer has now introduced a menswear component through online and in-store channels.
The range will launch online this week.
"Designing a men’s collection was always to be part of the A-ESQUE story," Briskin-Rettig said.
"I set out understanding that designing for men would play a significant role in building the brand.
"The women’s aesthetic of A-ESQUE meant that I already had a design framework to work within which resulted in a palpable link between the two collections – like brothers and sisters.
"The timing was also right as I feel the global appetite for men’s accessories, from both a retail and creative perspective, is building with increasing momentum."
The launch of A-ESQUE pieces for men is coupled with a new store opening on Chapel Street (Melbourne) and further development in its online business.