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Just Jeans has a new face.

Australian denim brand Just Jeans has revealed model Ashley Hart as its new brand ambassador.

Hart will officially front the brand, as well as its SS15 campaign from August this year.

Just Jeans group general manager Matthew McCormack is thrilled to add another local style icon to the brand's portfolio.

“Just Jeans is a brand entrenched in Australian culture and we are excited to have such a wonderful internationally recognised, homegrown model representing our brand.

“Ashley emulates our core brand values, from her warm spirit and genuine personal style.


“These combined with an enthusiastic love of Australia makes Ashley the perfect fit for the Just Jeans brand.”


Hart is also excited about landing a big opportunity on home soil.


“I am so excited to be the ambassador of such an iconic Australian brand.

“Just Jeans is a brand that combines style, quality and comfort; I am very proud and excited to get such a coveted contract back home.”

“Denim has always been the staple of my personal style and being associated with Just Jeans is a natural fit for me.”
Just Jeans has been in operation for 45 years and has opened its doors to around 250 stores across Australia and New Zealand.

 

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