Iconic Australian fashion label Alannah Hill is about to re-emerge from the shadows.
The brand is part of Mercedes-Benz Fashion Festival Sydney, which launches this evening at Sydney Town Hall.
Alannah Hill will present a brand new direction for spring/summer 2014 with a runway show on Saturday, September 27.
'La Bombe' will be the first look at its transformation since the departure of its founder in October 2013.
The new Alannah Hill design team is headed by fashion industry veteran, Dimitria Papafotiou.
La Bombe showcases a glamorous collection of on-trend pieces paired with the brand's signature vintage bombshell aesthetic.
Mercedes-Benz Fashion Festival Sydney will run from September 24 to 27.
